NutraFuel Food

Designing the brand identity & digital presence for a new entry to the prepped meals market for students & athletes.

A modern, community-focussed, engaged approach to providing prepped meals for athletes, bodybuilders, students delivered through a powerful social media presence and eCommerce store.

Their requirements:

Driftwood Kitchen were looking for a new website that resembled their cafes atmosphere in a digital form. Their original website was created using a pre-requisite website builder with limited theming, resulting in a digital presence which incorrectly resembled the friendly, warming & coastal atmosphere of the cafe and Highcliffe.

The outcome:

NutraFuel were provided with the following deliverables:

  • A bespoke website built on top of WordPress & WooCommerce that encompassed their branding, making them stand out from competitors
  • A new website hosted on a content management system allowing for all content to be modified with a modern experience for website visitors with a new set of brand guidelines and colour palette.
  • Social media content templates for announcing new menu items, discounts & events.
  • Guided training on updating the website, products and discounts.
Full design file
Finalised design file showing layouts of the website with example content
Homepage hero section
'Hero' section of the homepage
Close-up of menu optionsThree columns showing the product, blog page and products